1. Introduction and Overview
Welcome to the Privacy Policy of Bird Joy. This policy describes how Zhijiang Niaoye Trading Co., Ltd. collects, uses, stores, and protects information obtained from visitors and users of the website located at www.birdjoy.lat and all related digital commerce platforms and integrated trade systems that we operate. Bird Joy is the developer and operator of this website and the associated services. By accessing or using our website and services you acknowledge that you have read and understood this Privacy Policy and you agree to the practices described herein.
We are committed to protecting your privacy and handling your personal information with care and transparency. This Privacy Policy explains what types of information we gather, why we gather it, how we use it, with whom we may share it, and what rights you have regarding your information. We encourage you to read this document in its entirety so that you can make informed decisions about sharing your data with us. If you have any questions or concerns after reviewing this policy we invite you to contact us using the details provided at the end of this document.
This policy applies to all users of our website and services regardless of their geographic location. However certain jurisdictions may provide additional rights which we address in the relevant sections below. We review and update this Privacy Policy periodically to reflect changes in our practices or in applicable law. We will notify you of material changes by posting the updated policy on this page and updating the effective date at the top.
2. Information We Collect
We collect several categories of information depending on how you interact with our website and services. The information we collect enables us to provide our digital commerce and trade integration services effectively and to improve your experience with our platforms. The categories include information you provide directly to us information collected automatically through your use of our website and information we receive from third-party sources.
Information you provide directly includes but is not limited to your name email address phone number company name job title mailing address and any other details you submit through contact forms inquiry forms newsletter sign-ups account registration or when you communicate with our support team. When you engage with our integrated trade systems you may also provide transactional data business requirements documents and technical specifications related to your project. We collect this information only when you voluntarily submit it to us and we use it solely for the purposes described in this policy.
Information collected automatically includes your IP address browser type and version operating system device type referring URL pages visited on our site time and date of your visit time spent on each page and other diagnostic data. We use cookies web beacons and similar tracking technologies to collect this information. This data helps us understand how users interact with our website so that we can improve performance enhance security and deliver a better user experience. You can control cookie settings through your browser preferences.
3. How We Use Your Information
We use the information we collect for a variety of business purposes that are necessary to operate our website and deliver our services. The primary purpose is to provide maintain and improve our digital commerce platforms and integrated trade systems. This includes processing your inquiries responding to your requests setting up and managing your account delivering the services you have requested and providing customer support and technical assistance.
We also use your information to communicate with you about your account our services promotional offers newsletters and updates that may be relevant to your interests. You may opt out of receiving marketing communications at any time by following the unsubscribe instructions included in each email or by contacting us directly. We may use your information to personalize your experience on our website to analyze usage patterns and trends and to conduct research and development that helps us enhance our product offerings.
Additionally we use your information for security and compliance purposes. This includes detecting and preventing fraud unauthorized access and other illegal activities enforcing our Terms of Service and other agreements complying with legal obligations and protecting the rights and safety of our company our users and the public. We may also use aggregated and anonymized data derived from your information for statistical analysis and business intelligence without identifying you personally.
4. Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your browsing experience and to collect information about how you interact with our site. Cookies are small text files that are placed on your device when you visit a website. They help us remember your preferences understand how you navigate our pages and deliver content that is relevant to your interests. We use both session cookies which expire when you close your browser and persistent cookies which remain on your device until they expire or you delete them.
The types of cookies we use include essential cookies that are necessary for the website to function properly such as cookies that enable secure login and form submission performance cookies that help us measure and improve site speed and functionality functional cookies that remember your language preferences and settings and analytics cookies that provide insights into user behavior and traffic patterns. We may also use third-party cookies from service providers such as Google Analytics to better understand our audience and improve our marketing efforts.
You have the right to accept or decline cookies. Most web browsers automatically accept cookies but you can modify your browser settings to decline cookies if you prefer. Please note that disabling cookies may affect the functionality of certain features on our website and may limit your ability to use some of our services. For more information about how we use cookies and your choices regarding them please refer to the help section of your browser or visit industry resources that explain cookie management.
5. Data Sharing and Disclosure
We do not sell trade or rent your personal information to third parties for their own marketing purposes. We may share your information with trusted third-party service providers who assist us in operating our website conducting our business and delivering our services to you. These providers include cloud hosting services email delivery platforms analytics providers payment processors customer support tools and other technical infrastructure partners. We only share the information that is necessary for these providers to perform their functions and we require them to process your data in accordance with our instructions and applicable data protection laws.
We may also disclose your information when required by law such as to comply with a subpoena court order or other legal process or when we believe in good faith that disclosure is necessary to protect our rights your safety or the safety of others investigate fraud or respond to a government request. In the event of a merger acquisition reorganization or sale of all or a portion of our assets your information may be transferred as part of that transaction. We will notify you before your information becomes subject to a different privacy policy.
We may share aggregated anonymized or de-identified information that does not directly identify you with partners advertisers or the public for purposes such as publishing usage statistics conducting market research or demonstrating industry trends. This information cannot be used to identify you individually and is not considered personal information under this policy.
6. Data Retention
We retain your personal information only for as long as is necessary to fulfill the purposes for which it was collected or as required by applicable law. The specific retention period depends on the nature of the information and the purpose for which it was collected. For example we retain account information for as long as your account remains active and for a reasonable period thereafter to allow you to reactivate your account if you choose to do so. We retain information related to contractual obligations for the duration of the contract plus any statutory limitation period.
When we no longer need your personal information for the purposes described in this policy or for legal compliance we will securely delete or anonymize it. In some cases we may retain certain information in an aggregated or anonymized form that does not permit identification of individuals. We may also retain backup copies of data as part of our disaster recovery procedures for a limited period consistent with industry standards.
You may request that we delete your personal information at any time by contacting us using the details provided in this policy. We will respond to your request within the timeframes required by applicable law. Please note that we may need to retain certain information to comply with legal obligations resolve disputes or enforce our agreements even after your account is closed.
7. Data Security
We take the security of your personal information seriously and implement reasonable technical administrative and physical safeguards to protect it from unauthorized access disclosure alteration or destruction. Our security measures include but are not limited to encryption of data in transit and at rest using industry-standard protocols such as TLS firewalls and intrusion detection systems to monitor and protect our network regular vulnerability assessments and penetration testing and access controls that limit employee access to personal information based on job function and need to know.
Our development and operations teams follow secure coding practices and undergo regular security training. We maintain incident response procedures to address any data security events promptly and effectively. In the event of a data breach that affects your personal information we will notify you and the appropriate regulatory authorities as required by applicable law.
While we strive to protect your information no method of transmission over the Internet or electronic storage is completely secure. We cannot guarantee absolute security of your data. You also play an important role in keeping your information safe by using strong passwords keeping your login credentials confidential and notifying us immediately if you suspect any unauthorized access to your account.
8. Your Rights and Choices
Depending on your jurisdiction you may have certain rights regarding your personal information. These rights may include the right to access the personal information we hold about you the right to correct inaccurate or incomplete information the right to request deletion of your information the right to restrict or object to certain processing activities the right to data portability which allows you to receive your information in a structured machine-readable format and the right to withdraw consent where processing is based on consent.
To exercise any of these rights please contact us using the contact information provided at the end of this policy. We will respond to your request within the timeframe required by applicable law. We may need to verify your identity before processing your request to ensure the security of your information. In some cases we may not be able to fully comply with your request if doing so would conflict with our legal obligations or the rights of other individuals.
If you reside in the European Economic Area the United Kingdom Switzerland or other regions with comprehensive data protection laws you may have additional rights under the General Data Protection Regulation or equivalent legislation. We act as a data controller for the personal information we collect through our website and services. You have the right to lodge a complaint with a supervisory authority in your country if you believe our processing of your information violates applicable law.
9. International Data Transfers
Zhijiang Niaoye Trading Co., Ltd. is based in China and our website and services are hosted and operated from various locations around the world. As a result your personal information may be transferred to stored in and processed in countries other than the country in which you reside. These countries may have data protection laws that differ from those in your jurisdiction.
When we transfer personal information across international borders we take appropriate safeguards to ensure that your information receives an adequate level of protection. These safeguards include using standard contractual clauses approved by relevant regulatory authorities implementing binding corporate rules for intra-company transfers and transferring data only to countries that have been recognized as providing adequate protection by the applicable regulatory body.
By using our website and services you understand that your information may be transferred to and processed in countries outside your country of residence and you consent to such transfers as described in this Privacy Policy. If you have questions about the safeguards we use for international data transfers please contact us using the information provided below.
10. Privacy for Children
Our website and services are not directed toward children under the age of 16 and we do not knowingly collect personal information from children under 16. If we become aware that we have inadvertently collected personal information from a child under 16 without verifiable parental consent we will take immediate steps to delete that information from our records and terminate the relevant account if one exists.
We encourage parents and guardians to monitor the online activities of their children and to instruct them never to provide personal information through websites or online services without permission. If you believe that a child under 16 has provided us with personal information please contact us immediately using the contact details in this policy so that we can investigate and take appropriate action.
In jurisdictions where the age threshold for consent to data processing is higher than 16 we comply with the applicable age requirement. We do not offer services or features that are specifically designed for children and we do not have actual knowledge that we collect or maintain information from children under the applicable age of consent in any jurisdiction.
11. Third-Party Links and Services
Our website may contain links to third-party websites applications and services that are not owned or controlled by Zhijiang Niaoye Trading Co., Ltd. This Privacy Policy does not apply to those third-party sites and services. We are not responsible for the privacy practices content or security of any third-party websites. We encourage you to review the privacy policies of any third-party services you access through links on our site before providing your personal information to them.
We may integrate third-party services into our platforms such as payment processors analytics providers and social media plugins. When you interact with these services your information may be collected and processed by the third-party provider according to its own privacy policy. We recommend that you review the privacy policies of these providers to understand how they handle your data.
The inclusion of any link to a third-party website does not imply our endorsement of that website or its privacy practices. You access third-party websites at your own risk and we disclaim any liability arising from your use of or interaction with such websites and services.
12. Changes to This Privacy Policy
We reserve the right to update or modify this Privacy Policy at any time to reflect changes in our practices technology legal requirements or other operational factors. When we make changes we will revise the effective date at the top of this page and post the updated policy on our website. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.
If we make material changes to this policy we will provide a more prominent notice such as by displaying a banner on our website or by sending you an email notification if you have provided us with your email address and have not opted out of such communications. Your continued use of our website and services after the effective date of any changes constitutes your acceptance of the updated Privacy Policy.
If you disagree with any changes made to this policy you should discontinue your use of our website and services and contact us to request closure of your account. We will not apply material changes retroactively without your consent unless required to do so by law.
13. Contact Information
If you have any questions concerns complaints or requests regarding this Privacy Policy or our data handling practices please contact us using the information below. We are committed to addressing your inquiries promptly and resolving any concerns you may have about your privacy.
Data Controller: Zhijiang Niaoye Trading Co., Ltd.
Address: Caijiaxi Village Group 1, Gujiadian Town, Zhijiang — 443000, China
Email: help@birdjoy.lat
Phone: +1 618 714 5800
Website: www.birdjoy.lat
We will acknowledge receipt of your inquiry within a reasonable timeframe and will work to resolve any issues you bring to our attention. For users in the European Economic Area you have the right to contact your local data protection authority if you believe we have not adequately addressed your concerns.